Precision discounting is here. Run promotions on the exact variants you want, without touching the rest of your catalog.
Not every discount should apply to every version of a product. Maybe you want to move inventory on the large tee but keep the small at full price. Maybe the annual plan gets a promo, but the monthly stays untouched. Now you have that level of control built right into your discount setup. When you create a discount, you can now scope it down to one variant, several variants, or an entire product.
Key Features & Benefits:
- 🎯 Variant-level targeting: Choose exactly which product variants a discount applies to, whether that's a single size, a specific color, one pricing tier, or any combination across multiple products.
- 🏷️ Smarter promotions: Run targeted campaigns like "20% off the large" or "annual plan only".
- 💰 Better margin control: Protect pricing on your best-selling variants while promoting the ones you actually want to move.
- 🔄 Same familiar flow: Variant selection lives right inside the discount builder you already use. Pick a product, expand it, check the variants that qualify, and save.
Whether you're clearing seasonal inventory, testing price sensitivity on a specific tier, or running a flash promo on one flavor of your offer, variant-level discounts give you the precision to do it cleanly. ✨